HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) Harvard Business Review, Philip Kotler, Andris Zoltners, Manish Goyal, James C. Anderson 276,94 DKK See product
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) Harvard Business Review, Clayton M. Christensen, Theodore Levitt, Philip Kotler, Fred Reichheld 276,94 DKK See product
