Product description
Economics of Strategy focuses on the key economic concepts students must master in order to develop a sound business strategy. Ideal for undergraduate managerial economics and business strategy courses, Economics of Strategy offers a careful yet accessible translation of advanced economic concepts to practical problems facing business managers. Armed with general principles, today's students--tomorrows future managers--will be prepared to adjust their firms business strategies to the demands of the ever-changing environment.
Details
- ISBN13 9781119378761
- Pages 544
- Released 2017
- Publisher John Wiley & Sons Inc
- Format Paperback
- Edition 7
- Language English