Social Media In Sport: Theory And Practice

Theory and Practice
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Product description

This book enables students to grasp the holistic enterprise of social media as it pertains to social, legal, marketing, and management issues. The book also helps students better understand the research process in social media scholarship and make connections with academic research and applied practice in sport studies.

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Details

  • ISBN13 9789811237676
  • Pages 504
  • Released 2021
  • Publisher World Scientific
  • Format Elektronisk medie
  • Language English