When Search Meets Web Usability

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90 days rental

73,90 DKK

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Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

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180 days rental

83,70 DKK

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E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
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Excerpt: 2 copy-operations
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365 days rental

93,36 DKK

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E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
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Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Excerpt: 2 copy-operations
Print: 2 page-prints

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Please note that the standard 14-day cancellation right terminates upon receiving access to the e-book.

Product description

This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users' experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and usability professionals build better interfaces and functionality into Web sites. Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.

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Details

ISBN13 9780321648150
Released 2009
Publisher New Riders PTG
Format Elektronisk medie
Edition 1
Language English