E-Commerce in South Africa

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Product description

Information and Communication Technology (ICT) is indispensable in the spheres of business, government, education, and entertainment. It makes Internet marketing, e-government, e-learning and online chat services possible, as well as e-commerce. With the radical impact of Covid-19 on consumer behaviour and buying patterns, it is now more crucial than ever for business training to cover at least the basics of e-commerce. E-Commerce in South Africa explores the ways in which entrepreneurs and manager can make use of e-commerce to improve their contact with their customers and enhance their business and marketing strategies.

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Details

  • ISBN13 9781485131113
  • Released 2022
  • Publisher Juta & Company (Pty) Ltd
  • Format Elektronisk medie
  • Edition 4
  • Language English