Trends Are an Investor's Best Friend

This Element is an excerpt from The ETF Trend Following Playbook: Profiting from Trends in Bull or Bear Markets with Exchange Traded Funds (ISBN: 9780137029013) by Tom Lydon. Available in print and digital formats.   Simple calculations that spot powerful market trends early, so there’s time to cash in on them!   Of all the things you can teach yourself to become a better investor, the best is to learn how to identify trends. You probably do it now, to a degree. But by the time news of a trend spreads to the point where it’s cocktail-party fodder, the bulk of the profits have been made. Instead, you need to learn to spot trends as early as possible, to enjoy the longest ride possible.