Maintaining Financial Success and Expanding into Other Markets at FeedMyPet.com

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Product description

This new business analytics case study challenges readers to help a successful e-commerce startup use IPO funding to extend its niche leadership into new ventures, dissuade online competitors, and move long-time “bricks and mortar” shoppers online. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Charles A. Wood, Duquesne University.

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Details

  • ISBN13 9780133822403
  • Pages 10
  • Released 2014
  • Publisher Pearson FT Press PTG
  • Format Elektronisk medie
  • Edition 1
  • Language English