Building Distinctive Brand Assets

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183,51 DKK

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E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
Se mere her

Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Excerpt: 10 copy-operations
Print: 10 page-prints

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Product description

Building Distinctive Brand Assets provides readers with long-term strategies to build and protect Distinctive Assets. This book is for anyone with a brand. It is a book about future-proofing your brand’s identity. It will help you set up a long-term strategy to build Distinctive Assets, and tell you what you need to do to protect them. Do you want to get better at branding? You’ll learn which strategies and actions work, as well as which ones don’t, to help you take advantage of opportunities and avoid minefields.

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Details

ISBN13 9780190337148
Released 2021
Publisher OUPANZ
Format Elektronisk medie
Edition 1
Language English