Your Brand Is Not Your Logo

Name: Your Brand Is Not Your Logo
Price: 32,70 DKK
Availability: InStock
ISBN: 9780132144216

It Is an Experience that Lives in Your Customer's Gut

Full access

32,70 DKK

VitalSource

E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
Se mere her

Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Excerpt: 2 copy-operations
Print: 2 page-prints

Go to Accessibility information

90 days rental

30,26 DKK

VitalSource

E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
Se mere her

Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Print: 2 page-prints
Excerpt: 2 copy-operations

Go to Accessibility information

180 days rental

30,68 DKK

VitalSource

E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
Se mere her

Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Excerpt: 2 copy-operations
Print: 2 page-prints

Go to Accessibility information

365 days rental

31,08 DKK

VitalSource

E-bogen læses via VitalSource-appen, på enten computer, tablet eller telefon. E-bogen kan læses offline, men kan ikke downloades som pdf.
Se mere her

Sidelayoutet er fleksibelt / tilpasser sig læsevinduet. Sidenumre passer derfor ikke altid med den trykte bog.

Excerpt: 2 copy-operations
Print: 2 page-prints

Go to Accessibility information

Please note that the standard 14-day cancellation right terminates upon receiving access to the e-book.

Product description

This Element is an excerpt from Do You Matter?: How Great Design Will Make People Love Your Company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Available in print and digital formats. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own! There is a rumble: the deep-throated growl of twenty engines headed this way. Around the bend they come, two wheels each, glittering in the sun. Mom clutches the kids close. Then something strange happens. The bikers pull up, one by one, their bikes organized and shiny. They hug, joke, compare bikes. The insignia on each bike proclaims: Harley-Davidson....

Select variation, to see accessibility information

Details

ISBN13 9780132144216
Pages 9
Released 2009
Publisher FT Press PTG
Edition 1
Language English