Media Relations in the 21st Century

Please select
Please note that the standard 14-day cancellation right terminates upon receiving access to the e-book.

Product description

The text explains the evolution of media relations over the past decade. It provides insight into how public relations practitioners can work most effectively with journalists in today's world of economic limitations, social media, and at times, opposing priorities and agendas.

Accessibility information

Select variation, to see accessibility information

Details