Brand Identity Essentials

100 Principles for Designing Logos and Building Brands
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Produkt beskrivelse

This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.

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Detaljer

  • ISBN13 9781610580687
  • Sider 208
  • Udgivet 2010
  • Forlag Rockport Publishers
  • Format Elektronisk medie
  • Sprog Engelsk