Platform Revolution

How Networked Markets Are Transforming the Economy and How to Make Them Work fo
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Produkt beskrivelse

Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value. Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

Detaljer

  • ISBN13 9780393354355
  • Sider 352
  • Udgivet 2017
  • Forlag WW Norton & Co
  • Format Paperback
  • Udgave 1
  • Sprog Engelsk