Platform Revolution
How Networked Markets Are Transforming the Economy and How to Make Them Work fo
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Product description
Facebook, PayPal, Alibaba, Uber-these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.
Platform Revolution explores the what, how and why of this revolution and provides the first "owner's manual" for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.
Details
- ISBN13 9780393354355
- Pages 352
- Released 2017
- Publisher WW Norton & Co
- Format Paperback
- Edition 1
- Language English