Storytelling in Organizations
From Theory to Empirical Research
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Produkt beskrivelse
Storytelling in organizations is a notion that encompasses both the stories that the organization produces and the ones told by its members. It provides both an in-depth treatment of the literature on narratives, stories and storytelling and an extensive empirical case from an American banking institution.
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Detaljer
- ISBN13 9780230271753
- Udgivet 2009
- Forlag Palgrave Macmillan
- Format Elektronisk medie
- Sprog Engelsk