Sales Force Design For Strategic Advantage
751,25 DKK
676,12 DKK
Printed on demand. Please note: expected time of delivery can be longer than usual, 3-5 weeks.
Product description
This book focuses upon the role of the sales force in today's changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.
Details
- ISBN13 9781403903051
- Pages 399
- Released 2004
- Publisher Palgrave USA
- Format Hardback
- Edition 1
- Language English